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When Valery Demure visited a jewellery fair in Mumbai before the pandemic, there was one local brand that stood out. She liked everything she saw from Moksh, whose pieces showcased techniques including micro pearl weaving. “You could tell there was a desire to expand outside India and also to convey a more contemporary India,” says the jewellery curator and consultant.
So, next week, Demure will show Moksh’s designs in Europe for the first time, when the PAD London design fair returns to Berkeley Square.
The brand is among a “new wave” of contemporary designers from India that are reimagining the country’s centuries-old jewellery heritage, which has long influenced Western design, to create bold new styles for an international clientele. “You have a new guard of Indian designers,” says Demure, known for spotting new talent. “It’s only starting, but it’s quite exciting.”
